Schweiger Bräu
Schweiger Bräu — tradition, tapped anew.
How do you bring Bavarian brewing into the digital age without losing its charm? With a mix of sensitivity, technology and a pinch of wink. In the pitch, we impressed with interactive ideas — and have been supporting all of the brand's digital measures ever since. The first step: a new website that makes tradition visible, works playfully and does justice to Schweiger Bräu's personality — fresh, authentic and with a digital froth.
98
coffee
Project consumption
62%
Customer knew what he wanted Rest mind reading
9
S.I.U.
(services in use)
(services in use)
The Full Service Circle*curve
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TheFulfillmentPath
Structure creates clarity — even in creative processes. That is why we work in four defined phases: We start with a clear briefing, from which we derive direction and potential. Then you think, throw, reject — until the idea fits. The next step is designing, building and refining. And in the end? Let's take a closer look at what works — and how it continues.
01
Briefing
Together with the Schweiger team, we analysed the brand, values and target groups — and set out the digital framework for the website.
02
Think
Our focus: How do you bring tradition and technology together? The answer: with a playful UX and a clear digital strategy.
03
Create
We developed a modern website with interactive elements, lovely details and a design that breathes the character of the brand.
04
Aftermath
The new digital presence strikes a chord — with beer lovers, retailers and anyone who also wants to experience tradition online.
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Some Very Strong Words
“For us, working with you is like having our own marketing department — only externally. You think along, ask the right questions and are fully involved — not just on a project basis, but with a genuine interest in growth. And all of this on equal terms, with humor and a clear sense of how we work — professionally and personally.”
“What I particularly appreciated about the collaboration was that you didn't just implement, you really thought about it — from the first strategy workshop to the last exhibition stand. Everything built on each other, and in the end we had a consistent concept that worked well.”
“With you, it's not a classic agency thing, but real teamwork. I like to talk to you regularly, because you think along with and ahead — and that is exactly what is needed if PR and marketing are to really work together. Your ideas are often unconventional, but never without a strategy behind them. That makes you very valuable as a partner.”
“It was crucial for us to work with an agency that understood our values — and has just as much sensitivity for style, language and standards as we do. From the outset, the collaboration was professional, reliable and characterized by a keen sense for our target group. We feel very well supported.”
“I've worked with the team across three different biotech companies now, and what keeps me coming back is simple: they get it done — and they get it right. From brand strategy to execution, it's always a real partnership. Fast timelines, high expectations, no drama. Just smart people who understand how to translate complex science into clear, confident brands.”
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