Bavaria PS
Serious business. Not a serious website.
Courage to brand: For Bavaria PS, specialists in commercial real estate project management, we were able to show how construction expertise can also be done differently. The goal: an appearance that stands out, is not obnoxious — self-confident, retro, a bit edgy. With clear messages, bold colors and typographical character, a website was created that says loudly: We're not like the others. And that is exactly the idea behind the annual New Year Pass, in which we apply the Deisign concept in line with the spirit of the times and with a wink.
24
coffee
Project consumption
80%
Customer knew what he wanted Rest mind reading
6
S.I.U.
(services in use)
(services in use)
The Full Service Circle*curve
TheFulfillmentPath
Structure creates clarity — even in creative processes. That is why we work in four defined phases: We start with a clear briefing, from which we derive direction and potential. Then you think, throw, reject — until the idea fits. The next step is designing, building and refining. And in the end? Let's take a closer look at what works — and how it continues.
01
Briefing
The clear message: away from the classic real estate look, towards a bold appearance with recognition — visually and in terms of content.
02
Think
Together, we developed a clear positioning that sums up self-confidence, experience and otherness.
03
Create
Retro meets structure: Design, UX and text deliberately play with contrasts — and create a digital experience that sticks.
04
Aftermath
The new website polarizes positively — and is being thought of year after year: as a recognizable design concept for digital and analog brand moments.
Some Very Strong Words
“For us, working with you is like having our own marketing department — only externally. You think along, ask the right questions and are fully involved — not just on a project basis, but with a genuine interest in growth. And all of this on equal terms, with humor and a clear sense of how we work — professionally and personally.”
“What I particularly appreciated about the collaboration was that you didn't just implement, you really thought about it — from the first strategy workshop to the last exhibition stand. Everything built on each other, and in the end we had a consistent concept that worked well.”
“With you, it's not a classic agency thing, but real teamwork. I like to talk to you regularly, because you think along with and ahead — and that is exactly what is needed if PR and marketing are to really work together. Your ideas are often unconventional, but never without a strategy behind them. That makes you very valuable as a partner.”
“It was crucial for us to work with an agency that understood our values — and has just as much sensitivity for style, language and standards as we do. From the outset, the collaboration was professional, reliable and characterized by a keen sense for our target group. We feel very well supported.”
“I've worked with the team across three different biotech companies now, and what keeps me coming back is simple: they get it done — and they get it right. From brand strategy to execution, it's always a real partnership. Fast timelines, high expectations, no drama. Just smart people who understand how to translate complex science into clear, confident brands.”
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