Flex CMO
We do the marketing.
Flex CMO or external marketing management — for everyone who finally wants to grow strategically again instead of losing themselves in day-to-day business.
Get to know ArrangeWhat is Flex CMO?
- You don't have your own internal marketing department — or does it depend on employees as an additional task?
- You don't want to create a full-time job, but you want professional results?
- Your campaigns are running in the sand — and there is a common thread missing?
- Do you need someone who thinks, prioritizes and implements and want to move away from pure activism?
Then Flex CMO is the right answer.
I was never only interested in marketing as a discipline — but always as a lever to really move companies forward. For over a decade, I've been helping brands communicate more clearly, act more focused and think more creatively.
Whether it's a start-up or medium-sized company, a digital product or a craft with a heart: I love creating structures, making decisions tangible and turning ideas into effects. With Flex CMO, I bring everything to where it's needed — pragmatically, proactively and without the unnecessary shish.
YOUR SUCCESS STORY STARTS HERE
Strategy, implementation & leadership — as an external department.
Strategy development
We plan, prioritize and define goals for your marketing activities — always keeping an eye on the budget.
Operational implementation
We take care of campaigns, channels, content, advertising materials and external service providers. It certainly doesn't just stop with empty words.
Long-term support
You get structured reports, clear recommendations for action — and results. Because we want to grow together with you.
Externally or Employed?
Not every company needs a permanent marketing manager — there is often a lack of resources or the need for a full-time position. That's exactly why we developed Flex CMO as a service, so you can focus on your core business again and marketing doesn't fall by the wayside with just any overworking employee.
Costs & commitment
Salaried marketing manager
An internal management position causes high monthly fixed costs — regardless of actual needs. In addition, you are responsible for continued payment of wages, social security contributions and long-term staff retention.
Flex CMO
You only pay for what you really need. No additional wage costs, no vacation replacement, no fixed salaries. Flex CMO is scalable — whether 8, 16, or 32 hours per month — and can be adjusted at any time.
Know-how & experience
Salaried marketing manager
An internal marketing manager knows their own company well, but There is often a lack of thinking outside the box. Experience is usually limited to a few stations; external inspiration or best practices come into play less frequently.
Flex CMO
An external service provider brings extensive knowledge from many industries, target groups and campaign types. This external experience flows directly into your strategy — without operational blindness or established patterns.
availability
Salaried marketing manager
One Permanent staffing requires time: Call for tenders, application process, interviews, contract negotiations — often over months. This is followed by training and integration into the team before real results become visible.
Flex CMO
We are straightaway ready to use. There is no lengthy search, no training, and no internal onboarding. You benefit directly from know-how, clarity and implementation — from day 1.
Resources & implementation
Salaried marketing manager
Internal marketing managers often have to build up a team themselves, implement suitable tools and evaluate service providers. The Operational expenses are increasing — and responsibility for resources remains entirely within the company.
Flex CMO
We not only offer guided tours, but also direct implementation. You get access to an experienced team of design, copy, performance and project management — without additional coordination on your part.
Perspective & focus
Salaried marketing manager
Many forces work simultaneously internally: expectations from management, consideration for internal processes, coordination with other departments. This makes focus, speed and clear decisions difficult.
Flex CMO
As external managers, we operate at a healthy distance from day-to-day business — focused, solution-oriented and without internal policy. Decisions are made faster because they are based on goals — not on hierarchies.
OUR FOCUS for YOURS FLEX
We serve a maximum of three customers at the same time in order to optimally implement individual strategies. Are you planning changes or do you need flexible marketing support? Let us discuss the next steps early on.
